WELCOME TO BRAUN

Shop Our Best Sellers

From IPLs, to epilators, to electric razors, discover Braun’s extensive product range for all grooming and hair removal needs.

Series 9 PRO+ Electric Shaver with PowerCase, 6-in-1 SmartCare Center, ProComfort Head, 9599cc

Series 9 PRO+ Electric Shaver

Protect your skin from nicks and cuts with the World’s most efficient shaver.

$429.99
SHOP NOW
Braun Skin i·expert Smart IPL: At Home Alternative to Laser Hair Removal with 4 Caps and Vanity Case, PL7387

Skin i·expert Smart IPL

Safe, fast, and efficient long-lasting hair reduction from the comfort of home.

$599.99
Shop now
All-in-One Series 9 Trimmer, 13-in-1 Kit, 9440

All-in-One Series 9 Trimmer

The shaver made for tricky areas 13-in-1 Trimmer for Men

$129.99
shop now
Braun Silk-épil 9 Flex SkinSpa 9-481 3D epilator Wet & Dry

Silk·épil 9 Flex Epilator

An all-in-one beauty set for smooth skin from head to toe.

$249.99
shop now
Victoria Image Victoria Image Victoria Image

WORLD’S 1st SMART IPL THAT LEARNS

Introducing the Skin i·expert

With smart head recognition, real-time coverage feedback, and built-in skin protection for your unique skin needs, Braun’s Skin i-expert offers you the benefits of the salon at home without the downsides..

learn more
series 9 pro trimmer series 9 pro trimmer series 9 pro trimmer

Explore the Braun Series 9 Pro+

Our best electric shaver, now even better

Upgrade to the Series 9 PRO+ for ultimate closeness and skin comfort, even on a 7-day beard.

Learn More
holding an electric shaver in hand holding an electric shaver in hand holding an electric shaver in hand

One tool. Infinite styles.

Braun Series 7 All-in-One Trimmer

With 12 tools and 40 precise lengths for your hair, facial hair, and body grooming, the Series 7 All-in-One Trimmer is the one styler that truly does it all.

learn more
closeup of a person's leg as they use an IPL device closeup of a person's leg as they use an IPL device closeup of a person's leg as they use an IPL device

Silk Expert Pro 5

Salon-like smooth.
Very unsalon-like price.​

No appointments. No awkward small-talk. Just a smooth experience from head to toe.

  1. Visible at-home hair reduction
  2. Salon-like technology
  3. Visible hair reduction in 3 weeks
  4. 3 intuitive power modes - normal, sensitive, extra sensitive
  5. Up to 1 year of salon like smooth skin
learn more

PRODUCT INSIGHTS

What Our Customers
Are Saying

I have tried every hair removal method since the age of 12. Nothing has worked as well as the Silk·expert Pro5. I have sensitive medium toned skin, so I would always get ingrown hairs and razor burns. I am shocked, everywhere I’ve treated the hair is gone. If you’re on the fence, just get it.

Crystal, Texas | Silk·expert pro 5 IPL

PRODUCT INSIGHTS

What Our Customers
Are Saying

I’ve been a basic razor and shaving gel guy my whole life. This razor has completely changed my mind.

Nick, Missouri | Series 9

PRODUCT INSIGHTS

What Our Customers
Are Saying

I used Panasonic best shavers for many years – Braun is a serious upgrade in feeling, quality, shave time and maintenance. The best.

Tony, New York | Series 9

HISTORY IN THE MAKING

What makes
Braun iconic?

For over 70 years, Braun has been
designing grooming products that are
simple, useful, and build to last.

LEARN MORE